
Train Smarter. Get Stronger. Stay Consistent.

Strength Training
Work directly with a coach.
From one-on-one coaching to small group training, our strength programs are built to deliver focused, results-driven training in a high-accountability environment. Each option combines individualized programming with the energy of a structured training setting, so you can train with purpose and consistency.
Using advanced performance tracking and data-driven methods, including velocity-based training, power and movement metrics, and body composition analysis, every program is designed to optimize strength, improve performance, and measure real progress over time.

Hoss Concurrent
Follow a proven program.
Hoss Concurrent is a concurrent training program that is for anyone who wants to be big, strong, fast and athletic.
The program utilizes all types of training methods from Olympic weightlifting to sprinting/plyos to heavy strength training to aerobic training.
The program utilizes all of the basic training principles while keeping things fresh and engaging by strategically programming a variations of all of the main lifts and a variety of training splits throughout different training weeks.
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This is a structured, follow-along program, not one-on-one coaching. You’ll train through the same proven system used by Will Ratelle, delivered through the TrainHeroic app so you can follow, log, and progress every session.
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7 training sessions per week
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Delivered through the TrainHeroic app
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Track your lifts, conditioning, and progress in real time
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Designed for self-driven athletes who want elite-level structure without custom programming
COMING SOON

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Nutrition Coaching
From a one-time personalized plan to fully customized, high-touch coaching, our nutrition options are designed to meet you where you are. Whether you’re looking for simple structure or ongoing accountability and performance-focused guidance, each level provides a clear approach to help you fuel your body with purpose and see real progress.
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Strength Coaching
Our strength training is built to meet you at your level with structured, focused coaching designed to improve strength, performance, and overall athletic development. Each program is individualized and supported by data-driven training methods to ensure consistent progress and measurable results.
As the coaching level increases, support becomes more hands-on with greater accountability, more frequent adjustments, and a higher level of performance tracking to maximize results.
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Nutrition + Strength Training
A combined approach to strength and nutrition coaching designed to maximize performance, improve body composition, and build sustainable results. This option brings together structured training and individualized nutrition guidance so everything works together toward your goals with clear direction and consistent support.
